Apple's app store grapples with ai coding surge

Apple's App Store is facing one of its biggest challenges yet, not from rival platforms like Google Play or Aurora, but from the trendy Technology of artificial intelligence. The rise of AI in coding is a seismic shift, especially for the ways it enables people without extensive technical knowledge to create software at breakneck speeds, opening the door to a flood of new apps.

Ai coding's unintended consequences

While this should be good news for app platforms like Apple, which take a commission on paid app sales, the problem lies in the App Store's manual review process. Apple prides itself on its rigorous, expert-led human review, which makes the platform more strict and secure for end-users. Before the AI coding surge, this review typically took less than a day, with occasional delays of up to 2 days.

But with the daily volume of submitted apps skyrocketing due to the AI-fueled coding boom, the wait times have ballooned to an average of 3 days or more, with some apps taking up to a week to be approved, according to 9to5Mac.

This means developers could face a complicated user experience on the App Store, or Apple might need to rethink its reliance solely on human reviewers, adopting automation like its competitors.